Wednesday, April 2, 2008

Curves Cereal: The Lid Said Flesh Tone


Can't... find... words...

Update: Looks like we're #1 on Reddit! Thanks to Jessica.

94 comments:

Anonymous said...

it's a matching light orange undershirt/camisole/tank top.. not her skin :)

Anonymous said...

agreed

Fast Eddie said...

Curves cereal helps you fit in with the best of both worlds–racially! You can look slim and be become both black AND white at the same time! Be fit and be accepted...only with Curved brand cereal!

Anonymous said...

The undershirt would make sense. I don't think they would of left a white girl underneath those clothes AND got rid of her belly button without realizing.

Kathleen said...

you know I didn't think it was possible to top the Madonna Out Magazine cover, but this might just do it.

parish said...

The "it" in "Take it off and keep it off" refers to melanin, obviously.

People in the Sun said...

I'm going to have to disagree. This is not an undershirt. I'll believe it's a multi-racial robot from the future before I believe it's an undershirt.

Luke said...

CLEARLY an undershirt.

Kyle Johnson said...

Could be an undershirt... Maybe.

I'll go ahead and believe it's a mistake. If it's a shirt, it should have been more obvious.

RumorsDaily said...

Someone call that phone number!

Anonymous said...

It probably is an undershirt, but it reads really badly. Good find.

Mox Folder said...

Her foot seems to be black, i think it's an undershirt too...

tedprior said...

It could be an undershirt, but it doesn't look like one, and if it IS, then perhaps some photoshopping would have been in order so that this confusion didn't happen.

Jessica said...

I really doesn't look like an undershirt to me. But, that's just my opinion.

Anonymous said...

I've actually seen these in the store...theres a series of three, all in different colours. Clearly supposed to be an undershirt, but not done well.

A/T said...

I don't know... as ridiculous as it seems that it would be a mistake, it doesn't make sense for her to be showing off her new and improved slimmer body wearing an undershirt.

It's awful either way.

Anonymous said...

It's an undershirt.
Here is another version:
http://curvesfoods.com/StartWithCurvesFoods/CurvesCereal.aspx#tab

Dean Trippe said...

it's an undershirt.

Pablin said...

black woman with white stomach??? wtf? 100% bizarre

Anonymous said...

Take a deep breath. This one is not a mistake. As others have suggested - it's an undershirt. Check out this url:

http://walmart.triaddigital.com/uploadedImages/In_Stores_Now/Free_Samples/1603_pg_s_gm_curves_cereal_v02a.jpg

Luke said...

http://walmart.triaddigital.com/uploadedImages/In_Stores_Now/Free_Samples/1603_pg_s_gm_curves_cereal_v02a.jpg

Definitely an undershirt. It's just the crappy lighting from this picture. :\

Anonymous said...

underskirt, the other package from them is almost the same image and same clothes but different colors. underskirt it is..

Anonymous said...

Still, it should have been noted that the colour of the undershirt was skin-like...and darkened a tad to make it obvious. Therefore still bad Photoshopping IMO

Ross said...

I don't know about anyone else, but I've never PERSONALLY worn an undershirt that was skin-tight. Look at her left hip, between the bottom of her shirt and the top of her jeans, and notice the slight curve of her side/oblique-area. Maybe I'm buying the wrong under-shirts, but my undershirts follow the "shortest distance between two points is a straight line" idea instead of squeezing every little curve or indentation in my midsection.

My vote is that it would be nice to think that its an undershirt, so that each of us doesn't have to realize that someone's so stupid to make such a blatant mistake, but such an undershirt would violate the laws of physics (which generally don't apply to photoshopped pictures anyways).

Weon said...

Also, they've spelled "Fibre" incorrectly. Hilarious!

Anonymous said...

Okay, so even if it is an undershirt - it is screwed up, because one really has to stop and think to figure that out. Especially in ads one usually should think more about the product or the happiness of the displayed characters than wondering about their undershirts.

Sciamano said...

@Weon, it's not spelled wrong. Both "fiber" and "fibre" are correct forms for the same word, with "fibre" being the "british" form.

http://www.merriam-webster.com/dictionary/fiber

Anonymous said...

I guess their belly was visible on the original photo and they photoshopped an undershirt in by colouring the belly orange/green.

Anonymous said...

It looks a lot more orange on the link given, clearly an undershirt.

http://curvesfoods.com/StartWithCurvesFoods

Weon said...

@Sciamano - That was too easy.

Jenny said...

Barring the skin vs. undershirt debate, do her legs look jacked to anyone else? Her right (our left) leg seems to be shorter, as the knee should probably be visible despite the circle.

And do your knees bend like that when you jump? Because mine sure don't...

Macaco Tião said...

This is the Michael Jackson´s special breakfast

Orangetiki said...

I'm going with a VERY tight undershirt due to the fact that I don't see a belly button. Maybe not a Photoshop Disaster, but a photo shoot disaster. People should keep their eyes out for something that might look odd like this.

marc said...

Im sure it is an undershirt, but until someone pointed that out, I really did think it was skin. I guess thats part of the point - maybe just go for another shirt that isnt going to cause people to look back 2 or 3 times to see whats going on with the photo

Anonymous said...

Inexcusable. this is like 'face graft 101' and they flunked it

Sticker Sticker said...

The stomach looks photoshopped. The shadows are totally weird, it's like they were trying to make her skinnier (likely). But forgot that black people can also be skinny?


I don't think it was an undershirt... Just the way it's blurry, and the pants don't really go straight across the waist, it looks like that part of the image has been tampered with a lot.

Although, i suppose if they were undershirts in the other pics, it's likely in this one too.


Also, the stomach's saturation changes depending on which version of the pic you see, so thats why i think it was photoshopped.

Daniele said...

Big chance the image has been Photoshoped, but that's clearly an undershirt.

At first I was having fun with this blog, but after so many mistakes I guess is not worth it anymore. You really should be more discerning about what you publish. Quality over quantity, maybe?

Marie San Diego said...

Undershirt or not, it's a bad job. Perhaps a different color would have made better sense!

Shane said...

Either an undershirt or, more likely, a slimming camisole.

That said, the leg position is really difficult to do. Try it. :-)

Sam said...

Looks like they tried to Photoshop in an undershirt because they didn't want her stomach exposed for some reason.

Anonymous said...

I can tell you honestly that it IS a tank top. I actually eat this cereal and have the box in my pantry.

On the back of the box is yet another picture, and you can clearly see the orange-ish tank top strap around the neckline of the looser outer shirt.

I was caught on this one. As soon as I saw the post, I ran to the pantry to look.

It IS bad Photoshop in regards to coloring and airbrushing, but... the belly is just a poorly colored tank top.

Ambrosiality said...

WOW!!!!

Anonymous said...

vitiligo!

Anonymous said...

Another case of pulling the trigger before posting. A bit of research might help...

Laura Moncur said...

It's an undershirt. Here is a photo with both cereal flavors. The green sweater has a light green undershirt and the yellow sweater has a light yellow undershirt.

http://www.flickr.com/photos/19428171@N00/2388066926/in/photostream/

einarabelc5 said...

IN the Words of The wise Desorden Publico Band.

"Y mi amor daltónico tampoco es de color"...

LMAO!!!
Some Daltonic Edited this...

Anonymous said...

too obvious to be a mistake, its very intentional.........gets them more publicity. look at how many of us are wasting our time trying to figure this out!

Jason said...

undershirt. anyone who believes otherwise is an idiot.

meteorfire said...

I don't think its an undershirt--you can't see where the undershirt ends, and most people don't actually tuck in their undershirts, and if it was tucked in, it wouldn't be THAT smooth.

Anonymous said...

oh, it's just another marketing way to get some extra publicity/attention without paying for it.
Well found !

Anonymous said...

It's an undershirt. Clearly.

The reason for it this is America. People are all shocked when they see a bellybutton. It's that simple... all the models wear an undershirt on those boxes.

Anonymous said...

Undershirt.

But definitely poor editing of the final image. Could no one involved in the process notice this and say "Hey, the undershirt looks flesh tone/nude, we should darken it a bit."?

Great blog BTW, keep em coming!

Anonymous said...

Yeah, that's definitely an undershirt. Note that there is no bellybutton!

Anonymous said...

It is a light orange shirt. I have seen the box, not just a picture of it. It really is a shirt, not her skin!

Anonymous said...

Hi --- I actually work for the company responsible for that image.

That image in specific is Photoshopped as the client did not want the model's midriff and navel exposed (It was too "sexy" for this carton). There wasn't a lot we could do within time and budgetary constraints. (Also some of the color shifting you see is because of the printer. The original image looks much better on a cap)

Other Curves models are shot with an undershirt. There's only a few of the Photoshopped midriffs and they're being phased out as additional flavors/refreshes of Curves come to market.

Anonymous said...

Some real stupid comments on here considering THIS IS A TINY IMAGE IN JPEG FORMAT WHERE YOU CAN'T SEE THE ORIGINAL DETAIL! geez some of you need to STFUAGAL

Anonymous said...

what ^ said - too small to really get into detail

Anonymous said...

you people are arguing about whether or not it's an undershirt.

Scotty said...

Undershirt disaster.

Anonymous said...

Judging by the lack of navel, i'm going to have to say it's an undershirt or the world's worst photoshop job

Anonymous said...

It's a Farmer's tan

Anonymous said...

looks like a shirt underneath... wheres the belly button or did they photoshop that out of the "white person" as well?

Anonymous said...

Spanx FTW!

Anonymous said...

It is an undershirt, the other fronts of the Curves boxes show other models all wearing undershirts of the same color as their sweatshirt.

J3K said...

really, why would someone post this without thinking!

Anonymous said...

All the curves boxes have undershirts, but they still have incredibly awkward leg poses... The legs of people that are sitting down shopped onto people that are suppoed to be jumping.

Legs don't bend that way from that angle.

Anonymous said...

It does not look like an undershirt. More likely that the model was too fat for the curve cereal box so it the image was "enhanced" by a colorblind artist.

Anonymous said...

I guess we know what Micheal Jackson eats for breakfast...

Miya said...

Hello? It's an undershirt people. If not, then the box with the white gal is really an alien in disguise, because HER midriff is green...

http://walmart.triaddigital.com/uploadedImages/In_Stores_Now/Free_Samples/1603_pg_s_gm_curves_cereal_v02a.jpg

Galen said...

Maybe the cereal name was a little hint as to what photoshop tool they used to change the tone of her skin? Curves anyone?

Traggzy said...

Vitiligo?

Anonymous said...

I have the cereal box in my hands right now. It's a matching orange undershirt, not her skin.

Anonymous said...

if its her belly, then where is her bellybutton?

John said...

A Miracle!

Anonymous said...

That's a pale orange undershirt...notice there are no highlights because it's cotton fabric, not skin. Paranoid racial conspiracies don't fly when the Secretary of State is a black woman, the Chairman of the Federal Reserve is a Jew, and the Attorney General of the United States is (or was, until he got fired for corruption) a Mexican.

Gin said...

Leotard?

Anonymous said...

jeez you guys are gullible...

Anonymous said...

Dumasses...

Anonymous said...

Am I the only one who thinks her knees look totally screwed up? Her left leg looks longer from hip to knee than her right. And is it possible for someone to jump up in the air and splay each foot out 90 degrees from their legs?

photointern said...

undershirt or not, it looks like they retouchers messed up. That is what counts, not their intention.

I actually noticed this one a few weeks ago, but had no one to share the greatness with.

this blog is great.

Dirk Belligerent said...

I saw this box in the store the other day and if you look at the back of this and the one with the white woman in the green sweater, you can see clearly that it's some sort of LEOTARD, not an undershirt, thus the smoothness. This really should be corrected and retracted.

BTW, while this is an OK blog, the commentaries are too uninformative. Instead of just scoffing, "There is so much wrong with this I don't know where to begin," how about trying and explaining what exactly is wrong? kthxbai

Alex said...

Its Part of the Michael Jackson come Back !! He is in disguise and thats his new dance move !!
He is Black again .. at least Half !

Todd said...

I saw this box the last night. They P-shoped out the belly button and colorized the skin to look like an tight fitting under shirt. I figgured this out because the "Green box" next to this one was even worse. So obvious. HAHAHAHhaha, man I love this blog. PS the old header was better.

RealityHack said...

Ha hah, I took a picture of this with my phone as soon as I saw it a few weeks ago. I'm fairly certain it's actually an undershirt of some sort -- but it still looks quite amusing.

y said...

Undershirt would have pulling/wrinklage lines on it somewhere. Esp where it's "tucked in" on the jeans. Maybe it is an undershirt that that had unsightly winkles annihilated.

Carlos M.V. said...

LOL

Anonymous said...

"Also, they've spelled "Fibre" incorrectly. Hilarious!"

No. Here in America we spell it F-I-B-E-R.

It's correct.

Anonymous said...

Just saw the box in the store yesterday. It's indeed a lighter orange undershirt. Can this post be taking down now?

Tom said...

This one sums up your entire website on one picture. You are a complete fucking idiot. You don't undersntad what you are looking at, and due to that ignorance, you think it is a mistake.

OF course, a woman wearing a shirt is too hard for you to comprehend. Yet to you that makes THEM stupid?

Anonymous said...

Well if its not her undershirt, the poor woman on the other box must be some sort of alien cause she's got a green stomach. Come on people.... why are there some people who always want to make stuff into a racial thing. Get over it! ITS A SHIRT!

Kim said...

I work for an ad agency - we ended up with one of these boxes and immediately noticed the weird belly thing. If it's supposed to be as hirt, it's really not obvious on the original.

Even if it is a shirt, it's really bad art direction, because it looks like a belly-buttonless white lady's tummy.

DontH8me4myfreedomz said...

If you see a problem here you are racist. I personally don't know what your talking about because I don't see race.

Yulia said...

and don't forget the angle of the legs - ouch!

David said...

it is an undershirt. i work at a grocery store and we sell this and another flavor has a white girl in a green sweater wearing a lighter shade of green undershirt.